An AI agent, deployed at your front door.
Stop wasting leads at the website door. Deploy a Claude agent that qualifies, books, or routes elsewhere. Honestly.
This is what brinvik.com itself runs as a live demo. The agent you're reading this near is the same product I'd build for you.
Leads that reach your team
Only the leads worth a sales call reach your team, booked straight into your CRM, while the rest get an honest referral. A website AI agent does that filtering at your front door. Today most B2B sites lose 70 to 90 percent of their traffic to bounces, and generic chat widgets or contact forms make it worse: they catch noise, not qualified intent. The website is supposed to be the front door; right now it filters the wrong way, and your sales team pays for it in hours.
How I work
I build a custom Claude agent on your site, the same one running on brinvik.com: it qualifies, books, or politely disqualifies with a referral. I tune the system prompt to your real ICP, connect it to your CRM, and optimize against the first 30 days of real conversations. It is a website AI agent that earns trust by saying no when the fit is wrong.
Not sure an agent is the right answer yet? The guide covers what an AI agent is, what it is not, the three kinds companies actually use, and where they go wrong.
Read the guide to AI agents →What it does with what it learns
What's included
- 01Custom system prompt aligned to your ICP
The agent qualifies on what actually matters to your sales team, not generic chat.
- 02CRM integration
HubSpot, Salesforce, or Pipedrive. Qualified leads land where your team already lives.
- 03Booking integration
Real calendar slots via Calendly, HubSpot Meetings, Google Calendar, or your own scheduling tool. No back-and-forth email.
- 04Cloudflare Turnstile bot protection
Invisible challenge keeps bots out of the funnel without friction for humans.
- 05Rate limits and disposable email blocking
Cuts the noise before it reaches your team.
- 0630-day post-launch optimization
I tune prompts and qualification logic against the first 30 days of real conversations.
Timeline
Audit and ICP definition. I learn your sales motion in detail.
Agent design and deploy. System prompt, qualification logic, behaviour rules.
Integrations and testing. CRM, booking, Turnstile, rate limits.
Optimization. Tuning against the first conversations. Simple deployments finish in week 2 or 3.
When this is right
A fit when
- A company of 5 to 80 people with a CRM in place and inbound that needs sorting.
- Current website traffic above roughly 1,000 monthly visitors.
- A sales team currently overwhelmed by unqualified leads.
Probably not when
- Pure B2C consumer brands.
- Sites with under 500 monthly visitors. The economics don't pay back.
- Businesses without a CRM. Set the CRM up first; the agent is the second move.
Is this the right first step for you? Two minutes, an honest answer.
Pick your role and tick what eats your week. The check tells you whether the website agent is the first step, or whether another one is.
- 1Your role
- 2What eats your week
- 3The fit, and how I help
Pricing
Project Starter, from €4,025, is the typical tier for a website agent. Agents with multiple integrations move to Project Core. The audit (€670, one week) is the first step and is credited against the project fee.
Full pricing breakdown →You pick a slot in Kim's calendar. No form, no callback.
FAQ
How do I add an AI agent to my website?
I build a custom Claude agent for your site, the same one running on brinvik.com. It is tuned to your ICP, connected to your CRM and booking tool, and live in two to four weeks. A website AI agent qualifies real intent instead of catching noise like a generic AI chatbot for a website.
How do I qualify leads with AI?
The agent scores every visitor against your real sales criteria, books the good ones into your CRM, and refers the rest honestly. Your team stops sifting unqualified inbound and spends its time on leads worth a call. It works as an AI lead qualification agent, not a contact form.
No. It removes the unqualified noise so SDRs spend their time on real opportunities. It's a filter, not a replacement.
Yes. The qualification rules live in a system prompt and a small config file. Changing them is a 30-minute conversation, not a re-engagement.
It flows into your CRM under your account. Brinvik doesn't retain the data after handoff. The agent itself doesn't train on visitor conversations.
Those are chatbots optimized for sales playbooks. The Brinvik agent is honest disqualification first. It books the right leads and refers the wrong ones elsewhere. The economics are also fundamentally different: no per-seat fees, no engagement charges.
Other services
- WorkshopTeach the team to use Claude on the work they already do.→
- Internal ClaudeClaude inside the team, taking the repetitive work off the desk.→
- RetainerMonthly tuning once something is live, so it keeps getting better.→
- AdvisoryJudgement on call. Sessions and written decision memos, nothing built.→
- Public speakingA talk about AI with a real system on screen, in Danish or English.→
Fixed price. No surprises.
Read the method →Intake
A short call. We decide together whether Brinvik is the right fit before either of us invests a week.
You leave with a yes or a no, and the price of the next step. If it is a no, you owe nothing and you know where to go instead.
Audit
I map how your team works and where Claude earns its keep. You leave with the plan.
You own the assessment either way: a map of how your team works, where Claude pays off first, and a fixed price you can act on or decline.
Design
Prompts, skills, integrations, and the guardrails around them. Written down.
The whole system on paper before anything is built. Prompts, skills, integrations and guardrails, written so your own team can read them.
Deploy
I ship it. HubSpot, Calendly, Notion, Slack, whatever your stack needs.
A working deployment in your own environment and your own tools, tested against the numbers we agreed in Design.
Handoff
Your team owns the system. I document it, train two operators, and leave the keys. Retainer optional, not assumed.
You get two trained operators, the documentation and the keys. Nothing runs through Brinvik unless you choose the retainer.
A website AI agent
that earns its keep.
Tell me what a good lead looks like. I'll scope a Claude agent that qualifies, books, or refers, honestly. Either way, you leave with a plan.
You pick a slot in Kim's calendar. No form, no callback.
Certified by Anthropic · Fixed price on every stage · Invoiced in DKK